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sight of music As the world's leading music company, Universal Music Group offers a broad selection of labels to a highly diversified audience. Some of the artists represented by Universal catering to the young urban generation include names like Jay-Z, Eminem, 50 Cent and DMX to name a few. This generation, very much in tune with the music industry regularly frequents bars and nightclubs. AIM Media Group's network provides Universal the perfect medium to reach this audience. Commercials of the latest CD releases, labels and concert announcements are now relayed regularly on the screens. The network gives Universal the ideal opportunity to keep its customer base informed about the newest music and also build enduring relationships. As can be seen, AIM Media Group has become an integral part of Universal's ongoing marketing campaigns. |
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